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The Pulse

Interview with Race Car Driver, Peter Dempsey

O2 Racing Technology is very proud of driver Peter Dempsey and the #36 Pulse car who recently took third place at the Honda Grand Prix of St. Petersburg, FL. This was the first race of the 2011 Firestone Indy Lights season, and the first podium finish for O2. (O2 was formerly Genoa Lights and did have a second place finish at Long Beach and a championship in 1986 under the Genoa name.)

I talked with Peter about his recent win, and how he got into racing. Peter said they had aimed to finish in the top five, so they exceeded their goals for their first race. Peter had a great start; leading for the first eleven laps, but didn’t have the pace to keep first. This is Peter’s first race with the O2RT team, and with such a great start, he knows they will only improve.

Peter comes from a racing family. His dad raced in the 70’s, and then started a professional racing team in 1989 in Ireland. He grew up around professional racers and started driving go-carts when he was eight years old. Peter says he’s very fortunate to have a family that understands and supports him in his career.

Peter’s family also taught him about driving safely. He said that his parents always emphasized wearing seatbelts, being aware of others on the road, and never drinking and driving. He said that as a professional driver he’s more inclined to follow the rules of the road, and not fool around, because he knows the dangers of unsafe driving.

Peter came to the US in 2008 to race; and the 25 year old Dublin Ireland native has three championships, more than 35 race wins and been on the podium more than 45 times. He hopes one day to race in the Indy 500, and be an INDYCAR champion.

On and off the track, he enjoys being a role model. He tries to be the best example he can be to others. He loves everything about racing, and looks for any way he can to help others learn and be excited about racing.

We also talked about the Pulse product. Pulse, which sponsors the #36 car, is an aftermarket, rear-end collision avoidance system that is distributed through new and used car dealerships. It is also sold directly to automobile and light duty truck fleets. Peter had first-hand experience seeing the Pulse product work when he followed a car that had Pulse installed. He said it caught his attention straight out of the box, and it’s a product that will work because it’s highly visible.

Peter has a long season ahead of him. There are thirteen races on a variety of tracks, all over the country. He told me that eight of the thirteen races are going to be televised. He will drive speeds ranging from 155 (on road courses) to 200 mph (on super tracks). He hasn’t raced yet at 200 mph, so he’s excited for those races. He’s extremely appreciative to O2 and Pulse for giving him the opportunity to be the #36 driver, and we all wish Peter a safe and successful season!

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